Tudo que você precisa saber sobre a substituição do SPM pelo MCM
Se você é publisher e trabalha com a Grumft, já deve ter recebido um email sobre a desativação do Scaled Partner Management (SPM) a partir de julho de 2021. Ele será substituído pelo Multiple Customer Management (MCM), lançado pelo Google no ano passado. Mas se ainda não é, seja bem vindo ao nosso blog, nesse […]
Header bidding vs Exchange bidding – Everything you should know!
The implementation and research of new means to invest in programmatic media are important to know and be able to work in the best way chosen for your website.
Five steps to improve your 2021 marketing strategies
It is time to start thinking about your 2021 marketing strategies. Why? If we have learned anything in the past year is that we must be ready to deal with the unexpected. What a better way to do that than creating some strategies?
Five publishing strategies for 2021
The year of 2021 has officially started, and with a new year comes new challenges. Especially when the past year was full of difficulties and hard times in everyone’s life. To start this year with better strategies of publishing, we’ve decided to share some tips about it. Keep reading our today’s article to learn more.
Ten holiday tips for Grumft’s publishers
Finally this tough year is coming to an end, and we are welcoming the Holiday Season! To cheer you up these last days of 2020, we’ve decided to share some tips with our publishers. Keep reading today’s article and find out ten of them.
Five reasons why you should be using Google Analytics
If you ended up here in this article is probably because you are considering starting to use Google Analytics. Yes, this is a good decision. Keep reading and find out four reasons why that is a great idea for your business.
Five points to consider before monetizing your content
Every publisher in the world shares the same goal: have a good, lucrative and with good reputation website. Do you want to learn more about monetizing your content? Keep reading today’s article and you will find out five points to consider when doing that.
Suggestions to grow Ad revenue during Covid-19
Finally we are finishing this year that seemed like it wouldn’t have an ending. With so many bad things that happened this year, publishers had their CPMs also affected. Do you want to know tips to grow your Ad revenue during Covid-19? Keep reading today’s article.
SEO: Learn five ways to improve it
If you ended up here it is probably because you’re looking for a way to improve your search engine optimization (SEO), right? If the answer is yes, today is your lucky day. Keep reading the article because we will give you five suggestions of how to do it.
Ten ways to optimize your website with Google Analytics
Google Analytics can be such a powerful tool in a publisher’s lives, in today’s article we will be sharing with you 10 ways to optimize your website. Ready to learn? Keep reading!
Seven ways to increase traffic to your site
The sites owners are always looking for more customers, consequently, looking for more traffic to their sites. The one million dollar question is: How can we do that? Keep reading this article and you will find out seven tips.
Why has Google penalized my website?
You’ve got your website penalized and have no idea why? Don’t panic! This article was made specifically for you. Keep reading because it is time to find out some reasons why it might have happened.
Five tools to test your page speed
Creating a good experience for the users is one of the best ways to get relevant in search engines and generate more traffic, that is why the page speed is so important. Keep reading today’s article and learn how to improve it.
Page speed: what is the importance of it
If you are still struggling to understand the importance of page speed, this article was made for you. Keep reading and all your questions will be answered.
Ad Viewability: Learn everything about it
The fact that you have an online ad doesn’t necessarily mean that people are seeing it. Do you want to know why? Keep reading today’s article and find out everything about ad viewability and its importance.
Pageviews, Sessions and UniquePageviews: the difference between them
If you are here on this page it is probably because you are struggling to understand the difference between these three metrics. Keep reading the article that all the mystery will be solved.
Five ways to yield a better revenue with content
If you ended up reading this article it is probably because you are a publisher looking for a way to yield a better revenue. If that is your situation, keep reading our today’s article because we will be sharing 5 suggestions of how to do it.
How to identify invalid traffic with Analytics
The last few years were extremely good for the online advertising world, we’ve never seen numbers so high. But, with the good things also come the hard one and the bad bot, including the invalid traffic. If you want to know how to identify invalic traffic with Analytics, keep reading our today’s article.
Invalid traffic: What is it and how to stop
Publishers certainly have some nightmares, and one of them is called invalid traffic. But what is it and which actions can we take to reduce it? Keep reading our today’s article that these two questions will be answered.
Why do I have a low CPM?
As a publisher, you probably have already had this doubt. It is a very valuable question, once CPM is so important in the internet ad world. This is the right place to find the answer, in today’s article you will find out.
The difference between publishers and advertisers
Do you still have some struggling to understand the difference between publishers and advertisers? Don’t you worry! That’s a very common question. In today’s article we will solve this mystery.
Five ways to make money with your blog
Having a blog may seem like just a hobby, but think again, this isn’t true at all. There are many ways to earn money with a blog, and if you want to find out how to do it, you are in the right place.
Grumft’s ads formats
Check it out an infographic with our ads formats
How publishers can boost their revenue?
If you ended up on this page, you are probably a publisher who is trying to keep up with the innovations of the programmatic media market. Good news: today is the moment when you will learn some ways to increase your revenue streams.