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Google GPT:  MCM e a atualização de tags
  • By Fernanda Calandro
  • 14 de setembro de 2021
  • 0
  • Blog, Google
  • 3 min

Google GPT: MCM e a atualização de tags

VocĂŞ sabe o que Ă© Google GPT? Saiba o que Ă© e como atualizar nesse artigo com exemplos!
Google Adx Partner: como escolher?
  • By Fernanda Calandro
  • 8 de setembro de 2021
  • 14
  • Blog, Google
  • 6 min

Google Adx Partner: como escolher?

O Google ajuda milhões de anunciantes e publishers a negociar mídia de maneira programática. Esse artigo analisa os fatores importantes antes de fazer parceria com um fornecedor autorizado do Google Adx para evitar frustrações.
VĂ­deo ads: tudo que vocĂŞ precisa saber
  • By Fernanda Calandro
  • 27 de agosto de 2021
  • 10
  • Blog, Dicas, Otimização de Receita
  • 11 min

VĂ­deo ads: tudo que vocĂŞ precisa saber

Você ainda não utiliza vídeo ads? Não fique para trás. Para isso, monte uma estratégia para o seu site com tendências importantes para os buscadores.
Monetização de sites: estratégias para 2022
  • By Fernanda Calandro
  • 17 de agosto de 2021
  • 4
  • Blog, Dicas
  • 6 min

Monetização de sites: estratégias para 2022

Hoje em dia existem diversas estratégias de monetização de sites, o que não existe é uma fórmula mágica. Conheça algumas técnicas neste artigo.
Core Web Vitals Google: otimize e aumente a receita do site
  • By Fernanda Calandro
  • 11 de agosto de 2021
  • 18
  • Google, Otimização de Receita
  • 8 min

Core Web Vitals Google: otimize e aumente a receita do site

Desde maio de 2021 estamos acompanhando alguns publishers otimizando seus sites e portais com Core Web Vitals. Nesse artigo compartilhamos nossa experiência, além de dar dicas de como aumentar a receita de publicidade do seu site otimizando com o Core Web Vitals.
Google Audience Explorer: novas ferramentas
  • By Fernanda Calandro
  • 3 de agosto de 2021
  • 10
  • Blog, Google
  • 4 min

Google Audience Explorer: novas ferramentas

O Audience Explorer tem o objetivo de ajudar anunciantes e publishers a avaliar a eficácia dos anúncios, comparando e visualizando públicos. Leia nesse artigo sobre a novidade e como ela pode te ajudar a atrair novos anunciantes e obter o máximo dos dados primários (first-party data) da sua audiência.
Core Web Vitals: veja como otimizar o seu site
  • By Fernanda Calandro
  • 27 de julho de 2021
  • 11
  • Blog, Full Service, Google, Otimização de Busca, Otimização de Receita, Otimização do Site
  • 13 min

Core Web Vitals: veja como otimizar o seu site

O Google fornece orientação unificada para otimização de sites. Confira como fazer nesse post!
MCM Google: tudo sobre a substituição do SPM
  • By Fernanda Calandro
  • 15 de julho de 2021
  • 25
  • Blog, Google
  • 6 min

MCM Google: tudo sobre a substituição do SPM

Entenda o que é o MCM Google Ad Manager e como evitar queda na receita de anúncios na substituição SPM pelo MCM.
Header bidding vs Exchange bidding – Everything you should know!
  • By Bianca Souza
  • 1 de fevereiro de 2021
  • 1
  • Blog
  • 3 min

Header bidding vs Exchange bidding – Everything you should know!

The implementation and research of new means to invest in programmatic media are important to know and be able to work in the best way chosen for your website.
Five steps to improve your 2021 marketing strategies 
  • By Clarissa Ferrasoli
  • 20 de janeiro de 2021
  • 0
  • Blog
  • 3 min

Five steps to improve your 2021 marketing strategies 

It is time to start thinking about your 2021 marketing strategies. Why? If we have learned anything in the past year is that we must be ready to deal with the unexpected. What a better way to do that than creating some strategies? 
Five publishing strategies for 2021
  • By Clarissa Ferrasoli
  • 14 de janeiro de 2021
  • 0
  • Blog
  • 3 min

Five publishing strategies for 2021

The year of 2021 has officially started, and with a new year comes new challenges. Especially when the past year was full of difficulties and hard times in everyone’s life.  To start this year with better strategies of publishing, we’ve decided to share some tips about it. Keep reading our today’s article to learn more.  
  • By Clarissa Ferrasoli
  • 30 de dezembro de 2020
  • 0
  • Blog
  • 2 min

Five best advertising trends for 2021

The year is almost over! What a better way to start the new one it than programming yourself for 2021? In today’s article you will have the chance to check the five best advertising trends for the next year.
Ten holiday tips for Grumft’s publishers 
  • By Clarissa Ferrasoli
  • 23 de dezembro de 2020
  • 0
  • Blog
  • 3 min

Ten holiday tips for Grumft’s publishers 

Finally this tough year is coming to an end, and we are welcoming the Holiday Season! To cheer you up these last days of 2020, we’ve decided to share some tips with our publishers. Keep reading today’s article and find out ten of them. 
 Five reasons why you should be using Google Analytics
  • By Clarissa Ferrasoli
  • 16 de dezembro de 2020
  • 0
  • Blog
  • 3 min

 Five reasons why you should be using Google Analytics

If you ended up here in this article is probably because you are considering starting to use Google Analytics. Yes, this is a good decision. Keep reading and find out four reasons why that is a great idea for your business. 
Five points to consider before monetizing your content
  • By Clarissa Ferrasoli
  • 9 de dezembro de 2020
  • 0
  • Blog
  • 3 min

Five points to consider before monetizing your content

Every publisher in the world shares the same goal: have a good, lucrative and with good reputation website. Do you want to learn more about monetizing your content? Keep reading today’s article and you will find out five points to consider when doing that. 
Suggestions to grow Ad revenue during Covid-19
  • By Clarissa Ferrasoli
  • 2 de dezembro de 2020
  • 0
  • Blog
  • 3 min

Suggestions to grow Ad revenue during Covid-19

Finally we are finishing this year that seemed like it wouldn’t have an ending. With so many bad things that happened this year, publishers had their CPMs also affected. Do you want to know tips to grow your Ad revenue during Covid-19? Keep reading today’s article. 
SEO: Learn five ways to improve it
  • By Clarissa Ferrasoli
  • 25 de novembro de 2020
  • 0
  • Blog
  • 3 min

SEO: Learn five ways to improve it

If you ended up here it is probably because you’re looking for a way to improve your search engine optimization (SEO), right? If the answer is yes, today is your lucky day. Keep reading the article because we will give you five suggestions of how to do it. 
Ten ways to optimize your website with Google Analytics 
  • By Clarissa Ferrasoli
  • 18 de novembro de 2020
  • 0
  • Blog
  • 3 min

Ten ways to optimize your website with Google Analytics 

Google Analytics can be such a powerful tool in a publisher’s lives, in today’s article we will be sharing with you 10 ways to optimize your website. Ready to learn? Keep reading! 
Seven ways to increase traffic to your site 
  • By Clarissa Ferrasoli
  • 11 de novembro de 2020
  • 1
  • Blog
  • 3 min

Seven ways to increase traffic to your site 

The sites owners are always looking for more customers, consequently, looking for more traffic to their sites. The one million dollar question is: How can we do that? Keep reading this article and you will find out seven tips. 
  • By Clarissa Ferrasoli
  • 4 de novembro de 2020
  • 0
  • Blog
  • 3 min

Why has Google penalized my website? 

You’ve got your website penalized and have no idea why? Don’t panic! This article was made specifically for you. Keep reading because it is time to find out some reasons why it might have happened. 
Five tools to test your page speed
  • By Clarissa Ferrasoli
  • 28 de outubro de 2020
  • 1
  • Blog
  • 3 min

Five tools to test your page speed

Creating a good experience for the users is one of the best ways to get relevant in search engines and generate more traffic, that is why the page speed is so important. Keep reading today’s article and learn how to improve it. 
Page speed: what is the importance of it
  • By Clarissa Ferrasoli
  • 21 de outubro de 2020
  • 3
  • Blog
  • 3 min

Page speed: what is the importance of it

If you are still struggling to understand the importance of page speed, this article was made for you. Keep reading and all your questions will be answered. 
Ad Viewability: Learn everything about it 
  • By Clarissa Ferrasoli
  • 14 de outubro de 2020
  • 0
  • Blog
  • 2 min

Ad Viewability: Learn everything about it 

The fact that you have an online ad doesn’t necessarily mean that people are seeing it. Do you want to know why? Keep reading today’s article and find out everything about ad viewability and its importance.
Pageviews, Sessions and UniquePageviews: the difference between them
  • By Clarissa Ferrasoli
  • 7 de outubro de 2020
  • 0
  • Blog
  • 3 min

Pageviews, Sessions and UniquePageviews: the difference between them

If you are here on this page it is probably because you are struggling to understand the difference between these three metrics. Keep reading the article that all the mystery will be solved.  
Five ways to yield a better revenue with content 
  • By Clarissa Ferrasoli
  • 30 de setembro de 2020
  • 1
  • Blog
  • 3 min

Five ways to yield a better revenue with content 

If you ended up reading this article it is probably because you are a publisher looking for a way to yield a better revenue. If that is your situation, keep reading our today’s article because we will be sharing 5 suggestions of how to do it. 
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