Critical Errors That Increased TBT (Time Between Builds): Diagnosis and Solutions

Critical errors that increased Time Between Builds (TBT) can be a real nightmare for medium and large publishers. Understanding these problems is essential for any company that wants to...

Total Blocking Time (TBT): What is it and why does it matter for publishers?

Total Blocking Time (TBT) is a fundamental metric that publishers and developers need to understand and optimize to ensure superior performance of their websites. With growing competition in the...

FID: Unveiling the Myths and Truths for Publishers and Developers

First Input Delay (FID) is a web performance metric that measures the time it takes for a browser to make a page interactive for the user. A low FID...

Fatal Errors That Sink Your Site’s FID (and How to Avoid Them)

The First Input Delay (FID) is a crucial metric for site performance, measuring the time it takes for a browser to make your site's content interactive for the user....

Technical SEO: 7 Grumft Strategies to Position Your Site at the Top

In an increasingly competitive digital environment, ensuring that your site not only reaches but also maintains a privileged position in search results has become an absolute priority. This is...

Complete Checklist to Optimize Your Site’s FID: Step-by-Step Guide

Optimizing the FID (First Input Delay) is essential for publishers looking to enhance user experience (UX), retain readers, improve SEO, and increase conversions and monetization. As a crucial metric...

Impact of FID on User Experience and SEO: A Detailed Analysis

The impact of FID on user experience and SEO is a crucial topic for medium and large publishers seeking a Google MCM partnership or new ad format options. Understanding...

Link Engagement: The Secret to Success in the Post-Leak Era

In the turbulent landscape following the Google search API leaks, medium and large publishers face a new paradigm: the need to rethink their monetization strategies beyond mere ad display....

Link Building for Publishers: Master the Strategy and Boost Your Growth

Link building emerges as a powerful tool for medium and large publishers looking to optimize their websites and apps, enhancing authority and visibility in search results. In the competitive...

What is Authority in Specific Topics and How It Impacts the Success of Your Content and Monetization

In the competitive online landscape, where user attention is a valuable resource, authority in specific topics becomes a crucial differentiator for the success of your content and, consequently, the...