Lazy Load and Native Scroll Load: Evaluating Use in Ad Tags

In a digital scenario where every second counts, improving website performance and enriching the user experience (UX) are fundamental goals for publishers. The adoption of Native Lazy Load and...

How to Increase CPM: 5 Strategies Proven by Grumft

Welcome to our comprehensive guide on how to optimize and increase CPM (Cost Per Thousand Impressions), a crucial metric for publishers and advertisers looking to maximize their earnings in...

Interaction to Next Paint (INP): The New Frontier in Site Optimization for Publishers

As you well know, performance metrics are constantly evolving, the recent Google update that promotes the Interaction to Next Paint (INP) metric as an essential Core Web Vital marks...

Async Adtags in HTML: The solution for your website’s ads

In the constantly evolving digital landscape, where Async Adtags become fundamental to content monetization, the ability to efficiently generate revenue without compromising user experience stands out as the Holy...

Push Notifications: Maximizing Engagement with GPush; Discover!

If you want to stay in the minds of consumers and boost interaction with your target audience, push notifications are the ideal tool. In this article, we will explore...

PWA: Maximize Monetization and Online Presence with Grumft

The rise of Progressive Web App (PWA) marks a significant evolution in the digital landscape, synergizing the efficiency of mobile apps with web accessibility. By innovatively integrating native and...

Stick Ad 320×100 Grumft: Maximize Viewability to the Maximum Level

The Stick Ad 320x100 Grumft is a powerful tool in the online advertising arsenal, especially for mobile devices. Designed to offer maximum visibility on smaller screens, this banner stands...

AdTech 2024: 5 Innovations Shaping Advertising

The advertising world is constantly evolving, led by AdTech technology. AdTech, or advertising technology, refers to the set of tools and platforms that allow ads to be targeted, delivered,...

Up Image Ad: 5 Transformative Benefits for Publishers and Advertisers

Online advertising is constantly evolving, with marketers exploring innovative ways to capture the audience's attention. One notable innovation is the Up Image Ad format, gaining prominence in the digital...

Footer Bidding: Optimizing Digital Advertising for Publishers

In the dynamic domain of digital advertising, publishers consistently seek ways to boost revenue and enhance user experience. A notable strategy in recent years is Footer Bidding, also termed...